Pacific Fruit Express Company Forms
Southern Pacific and Union Pacific created Pacific Fruit Express to answer a demand for rail cars that could ship perishable fruits from the West, Salinas Valley and Central Valley. E.H. Harriman made an initial order of 6,000 insulated refrigerator cars, cooled by ice stored at each end. Though some considered this a risky purchase, it soon paid off. Fresh fruits and vegetables were in demand — enough so that growers developed ways to produce crops year ‘round. By 1921, Pacific Fruit Express had grown to 19,200 rail cars carrying 170,000 carloads.